Reebok CrossFit Games 2019

By: Marquee Event Rentals

Length of Event: 4 days

Attendance: 100,000
Venue and Location: Alliant Energy Center, Madison, Wisconsin

Reebok’s 2019 CrossFit Games took place over four days in August at the Alliant Energy Center in Madison, Wisconsin. More than 100,000 participants and fans gathered to watch the competition, take part in workout demonstrations, and relax in the 20,000-square-foot beer garden.

Thank you for your strong efforts while onsite for the 2019 CrossFit Games. Additionally, your team, led by Carlos was great to work with. I would definitely request Carlos as the lead at the 2020 CrossFit Games as well as for future events.  We look forward to working with you again in the future.

- Kasey Strickland, Framework Events

About Reebok’s CrossFit Games Event

The executive director of Alliant Energy Center referred event organizers to Marquee Event Rentals. Marquee was initially selected as the CrossFit Games event rental partner because of our competitive pricing, but the CrossFit Games event organizers plan to continue using Marquee because of our quality equipment and superior customer service.

Pre-Event Planning Process

After meeting with the client at the venue, we followed up with conference calls and conducted additional site visits. These touchpoints ensured we had a thorough understanding of the event needs and customer expectations.

Marquee’s event planners created a detailed timeline and shared it with the crew lead and event planning team. The plan accounted for potential weather delays. Although none occurred, there was a last-minute challenge to overcome.

During setup, a Reebok tent provided by another vendor impeded the installation of some of our tenting. We worked with the vendor to get everything set up on schedule. Later, in the post-project meeting, one of the organizers stated they had the smoothest installation experience since they started managing Reebok’s event. 

Products, Services & Rentals for Sporting Events

For the 2019 CrossFit games Marquee provided:

Tenting, including:

  • 10’x10’ frame tents for security checkpoints 
  • 20m x 35m Losberger structure for vendors
  • 20,000 sq. foot workout area

Tables and furniture, including:

  • Farm tables and benches
  • Vineyard chairs for seating in the 20,000 square-foot beer garden
  • 400 pieces of lounge furniture to provide seating for athletes and sponsors

Lighting and drapery, including:

  • LED lighting in the 20m x 35m Losberger structure
  • 1,400 L.F. of 31’ tall black velour drapery

Marquee Provides Rental Equipment & Planning Expertise for Sporting Events

Call on Marquee to provide products, service, and rentals for your next sporting event. Our experts offer detailed planning and superior customer service to ensure your event runs smoothly. Connect with a local event rental expert in Chicago, Kansas City, Milwaukee, Austin, Dallas, or San Antonio.